Guidelines for Writing a Letter of Intent (LOI)
A Letter of Intent (LOI) is a crucial first step in the grant application process. It serves as a concise introduction to your proposed project and organization, aiming to capture the funder's interest and potentially lead to an invitation for a full proposal. Here are key elements to include in an effective LOI:
Before starting: familiarize yourself with the funder, including their background, projects they've funded in the past, their funding priorities and team history.
Letter Structure
Opening Paragraph
Start with a compelling summary that hooks the reader. Clearly state your organization's name, mission, and how it aligns with the funder's goals. Mention the specific grant you're applying for (if applicable) and the amount requested.
Project Overview
Briefly describe the problem your organization or project addresses and your proposed solution. Highlight your goals, target population, and expected outcomes. Be sure to emphasize how your approach is innovative or uniquely positioned to succeed.
Organizational Background
Provide a concise history of your organization, focusing on its capacity to carry out the proposed project. Highlight relevant experience, expertise, and past successes that demonstrate your credibility.
Need Statement
Clearly articulate the need or problem your organization or project will address. Use data and specific examples to illustrate the importance and urgency of your work.
Methodology
Outline your organization or project's key activities and explain how they will lead to the desired outcomes. Be specific about your approach and why you believe it will be effective.
Budget Summary
Include a brief overview of the organization / project budget, highlighting major expense categories. If you have secured or are seeking additional funding sources, mention them here.
Evaluation Plan
Briefly describe how you will measure the project's success and impact. Mention any specific metrics or evaluation methods you plan to use.
Closing
Summarize the key points of your LOI and express your willingness to provide additional information. Thank the funder for their consideration and indicate your interest in submitting a full proposal if invited.
Formatting Tips:
- Keep the LOI concise, typically 1-3 pages unless otherwise specified by the funder
- Use clear, jargon-free language
- Proofread carefully for errors and typos
- Follow any specific guidelines provided by the funder regarding length, format, or content
Remember, the LOI should be engaging and persuasive while remaining factual and professional. It's your opportunity to make a strong first impression and demonstrate why your project deserves the funder's support.
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